Refined room will become the trend of development Home improvement company should go from here
The Ministry of Construction will explicitly cancel the rough room and vigorously promote refined decoration rooms. This approach can greatly reduce home improvement complaints, and it is more economical and environmentally friendly. Consumers can also free themselves from tedious renovations, and do not have to deal with businesses, and they are finely decorated. As a trend, as the traditional service industry, the home improvement industry will face enormous external challenges. The appearance of refined decoration will cause the home improvement company's market share to decline to a certain extent, and the business volume will decrease, but fine decoration can really “eat†the home improvement company. Become the master of the industry? Many industry experts stated that fine decoration is a good thing for consumers. However, there are many inconsistencies in itself. However, a strong home improvement company will naturally not be on the lookout for new interests. >>> Everyone came to check the acceptance standard Fine decoration can not meet the individual needs “As for the decoration team and real estate developers, it is not a strong point. It is also a problem whether the national regulations can be fully implemented during the specific operation process.†A decoration company stated that “at present, many Nanjing consumers have a strong personality for decoration. To meet the demand, the general small-sized apartment can be finely decorated, because the small-sized apartment is mainly aimed at the young consumer groups who are home buyers for the first time. These people have relatively large work-life pressure and leisure time is relatively short, so the small-sized apartment has a refined decoration in place. After that, there will not be more demand, but for villas or large units with very high personalization requirements and large quantities of works, it is very difficult to implement refined decoration.†But for the promotion of fine decoration, Qian Guangliang It also expressed its approval: “It has increasingly high demands for home improvement companies, and the industry's threshold has also been greatly improved. The design, construction, and material integration of home improvement companies must be very professional. Some companies that do not meet market competition will Being eliminated, the market is increasingly concentrated on a few large brand companies." Insiders pointed out that most consumers in Nanjing are still pursuing personalized decoration, and the uniform decoration style will inevitably lead to stereotyped results. The style of decoration provided by developers is more popular now, and there is a certain gap between the preferences of the owners. It fully reflects the owner's aesthetic orientation. Therefore, a lot of consumers who have bought refined homes have now redesigned the home improvement company. Material control and poor profit coordination As for the "fat meat" of fine decoration projects, many home improvement companies have tried every possible means to actively cooperate with developers. One company "eats" the renovation project of the entire building, but there are very few companies that can finally reach an agreement. More. An owner of an unnamed home improvement company told the reporter that there is a big difference between the home improvement company and the developer. First of all, it is embodied in the materials. The brand company has mastered some of the better-stuffed decoration materials in its use of products for many years. At the same time, large companies also have independent material distribution centers, which have advantages in product bargaining, and developers also have their own stable material suppliers and product evaluation standards, which are likely to cause disagreement; secondly, it is difficult to reach a profit distribution. The consensus is that both parties hope to realize their respective profits to the maximum extent. Finally, after the after-sales service, the home improvement company has its own system and operating procedures. However, if the materials provided by the developer are used, the product warranty becomes a problem when quality problems arise. . Many consumers do not appreciate Ms. Wang, who is currently selecting ceramic tiles in the building materials store, is engaged in artistic work and has her own thoughts about life. She told reporters that although the house she bought was a refined decoration house, the decoration style could not meet the requirements. She decided to redesign according to her own ideas. Construction, "If you live in a new house, if your overall style feels uncomfortable, you might as well not live." In the investigation of the reporter, it was found that many consumers had great doubts about the decoration of the rooms. First, the personalization was not outstanding, and different consumers had different materials for the decoration. Naturally, they did not trust and worried. Developers use inferior materials. There are many consumers believe that the fine decoration is only used by developers to make the price starting, some owners believe that developers out of 1000 yuan / square meter of hardcover prices are too high, they look for home improvement company decoration does not use so much money. In addition to price factors, some consumers are concerned about issues such as materials and project quality. At the beginning of the delivery of the house, there is usually no problem. However, over time, some problems are gradually exposed and people do not know who to solve. The lack of standards for the acceptance of refined decoration houses Industry sources said that currently there is no relevant standard for fine decoration rooms, and the standard for rough rooms is a national mandatory standard, which adds a lot of uncertainties to developers who use the “fine decoration†label, regardless of how much money the developers play. The unit price of the decoration is generated in the absence of a unified standard, and it is easy to cause the owners to feel dissatisfied with the quality and results of the hardcover and cause a psychological gap, leading to unnecessary disputes. Home improvement company should enhance its advantages With the increasingly fierce competition in home-improvement companies, the division of labor is getting more and more detailed, and most home improvement companies are still facing individual owners. “Only by continuously strengthening our corporate strengths can we ensure that we will not be eliminated by the market. Compared to developers, home improvement companies Must be more professional, materials, channels and other aspects of the integration of resources is very strong, in order to take the initiative in their own hands." Decoration company said, "through more and more professional design, continue to meet the owner's personalized decoration needs , to enhance the value of the company in order to get market recognition." 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