51 founder Pang Shengdong: Three core conclusions of 14 years of entrepreneurship

On the morning of July 6th, 51.com founder Pang Shengdong was a guest of "Enjoy the Story" and became the third lecturer of "Enjoy the Story". Pang Shengdong is sharing the three core experiences of his 14 years of entrepreneurship.

"Enjoy the Story" is the first domestic entrepreneurial talk show produced by the Organizing Committee and Sina Technology. It was officially launched on June 1. From one to two months each month, business giants and entrepreneurial instructors are invited to share entrepreneurial dry goods for many young people with entrepreneurial dreams.

In the "Enjoy the Story" forum, Pang Shengdong traced his history of entrepreneurship and gave him the experience accumulated in his 14 years of business. He has worked as a salesman for China Yellow Pages, established the first Internet finance company in China, and established an online dating community 51.com. In his view, life is not lack of opportunities, but the lack of eyes to find opportunities, as well as entrepreneurship. His evaluation of himself is about the feeling of the product, and the smell of the Internet trend is OK. “The two areas of big health and finance are the two biggest markets for mobile Internet startups in the future.”

"Forgive me for indulging my love for freedom in this life, I will be afraid that I will fall one day. Anyone can renounce the ideal. I am afraid that one day you will only share me." In sharing the entrepreneurial dry goods, Pang Shengdong, who claims to be an amateur singer Sing a song of Beyong's "Sea Wide Space." He laughed and said that he would be the only guest to sing in the "Enjoy the Story" forum.

The following are three core summaries shared by Pang Shengdong's "Enjoy the Story":

The three cores shared today, the three experiences worthy of summing up in the fourteen years of entrepreneurship, how to make our business success rate higher.

First, get to know yourself clearly. In fact, it is very difficult to know yourself. Five or six years ago, many people wanted to create a billion-dollar market capitalization company. I said that I created a $10 billion market capitalization company, but did I really have such a cow during the process of summarizing? It doesn't seem to be. Be as objective as possible to get to know yourself and summarize yourself. But no matter how objectively I know myself, I must definitely raise myself. This is for sure. Everyone will overestimate themselves, especially entrepreneurs.

Second, it is often said that it is important to be strategic. Or is it important to perform? My answer is business success = strategy × organizational ability.

How to make your sense of strategy stronger?

The first is to increase the time for independent thinking. There is more time for independent thinking, and your own absorption capacity will be stronger. You have to have a good sense of strategy. The first element is that you need to think quietly and think about it.

The second amount of information. Try to find out more accurate data, don't listen to it. This is good for you to understand the status quo and make the right decision.

The third is to communicate with the cattle. Being more with the cows helps to better understand the society and helps many of his ideas to be directly borrowed.

The fourth is to read more books or watch videos. In fact, there are very few people who are willing to watch videos. The last time I met Yumi.com, Wang Lifen’s entrepreneurial project. A thousand yuan can see a lot of high-quality content inside, Shi Yuzhu also talked for several hours. Almost all well-known entrepreneurs, Wang Jianlin and Ma Yun shared their views. But the income of this website is not high. First of all, I feel that people who are willing to learn, there are not many people who are willing to see such serious content. At the same time, there is also a data, the activity of the Umi network is very low, and its paid user activity is very low. So there are very few people who are willing to learn. As long as you are willing to learn, then you are already leading most people.

The third is organizational ability, which is the real business management. If I let me understand organizational skills, I would like to use two keywords. The first fierce, the second fine.

Entrepreneurship can never avoid a competitive war. Who will win in the narrow road? Of course, it is a brave man. Emotional people have a high probability of success in starting a business.

The second is refined management. There are many links in the business operation process, especially human resource management. How to interview? How to improve the probability of a competent interviewer to a good person, and improve the ability to identify a good person. How to evaluate, how to perform, how to do the last elimination, these are more important things. I am a person who is not fierce, rough, not fine, and has weak mobility, so I am looking for someone who is very good at this one.

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